Farkas, Kira Zoé, Szilárd Németh, Richárd Kása, and Árpád Ferenc Papp-Váry. “Consumers Attuned to Brand Love: Lovemark on TheHungarian Market, the Example of Pöttyös”. Tér - Gazdaság - Ember/Journal of Region, Economy and Society 12, no. 1-2 (June 30, 2024). Accessed September 27, 2025. https://tge.sze.hu/tge/article/view/389.